July 29th, 2011
Have just had a frantic fortnight delivering three new programmes covering Event Management, Online Revenue Opportunities and Strategic Marketing Planning. There are many opportunities opening up for companies as the ‘new reality’ of markets kicks in. These courses are ideally suited to companies considering their future strategy.
If any of these sound useful to your business, [...]
Posted in education, event management, online revenue opportunities | No Comments »
May 11th, 2011
With so many people chasing so few jobs it is vital to make a great first impression. Now we can help with a great CV writing service which can be tailored to your needs. Just click on http://www.gb-marketing.com/cvwritingservice.htm and find out how you can get a head start in the job hunt.
Tags: CV, CV writing, recruitment
Posted in Marketing | No Comments »
January 31st, 2011
Interim management is a great way to ensure that all aspects of the companies marketing are being covered despite job cuts.
Tags: interim management, interim marketing, new product development, strategic plan
Posted in Marketing, marketing audit | No Comments »
December 21st, 2010
Well we’ve all come through another year, so its time to review the past 12 months and look forward to the coming 12. For all those continuing to do good business in the toughest economic climate in decades, well done and keep going. For all those struggling against the tide, look for the market gaps [...]
Tags: Christmas, economic climate
Posted in Marketing | No Comments »
October 29th, 2010
With so many businesses still in survival mode and the U.K. and European governments taking the axe to puiblic spending what should the marketer do in such difficult times. One of the wisest approaches is to get close and stay close to your best customers and listen to what they are telling you about their [...]
Tags: Add new tag, Budget cuts, business survival, customer research
Posted in Budgetting, Customer relationship management, Market Research, Marketing, customer insight, global business | No Comments »
September 6th, 2010
The annual rush for university places has become even more interesting this year with a huge shortfall of places for both undergraduates and postgraduates. This poses an interesting problem for the teaching/learning world that if so many people are thirsting for knowledge then how will we meet this demand. So far the response has been [...]
Tags: Add new tag, education, learning/teaching, marketing opportunity, student, training, university
Posted in Marketing, Team Building, education, global business | 3 Comments »
February 27th, 2010
As more and more marketing effort is concentrated on CRM strategies and relationship marketing, I raise the question ‘How good is the average marketeer at developing relationships?’
Tags: CRM, customer nurturing, relationship building, Strategic Planning
Posted in Customer relationship management, Marketing, networking | 2 Comments »
December 8th, 2009
Its a question which many have posed and few have answered completely so I thought it is time to explore this whole area more fully from Youtube to Twitter and Facebook to Flickr. I have put together a comprehensive guide to the world of social media which will initially run as a training course but can [...]
Tags: facebook, flickr, social media, social media training, twitter, youtube
Posted in Marketing | 4 Comments »
July 15th, 2009
With so much written in recent months about the credit crisis and the state of the world economy many businesses are focusing on the tough times and how to weather the storm - quite right you need to be responding to this. However the smart marketing planning is preparing yourself for the upturn so that [...]
Posted in Marketing, global business | No Comments »
December 23rd, 2008
As we continue to see massive changes in global business, politics and technology; some may ask whether there is a whole new world order and do the established norms still apply in business. The answer to this question is both complex and simple as we most certainly cannot use the same strategies that we have [...]
Posted in Marketing, global business, marketing audit | No Comments »